Choosing design for your future web site is a complex and tedious process. You need to design the header graphics and logo, business icons and content placeholders as well as find the fonts based on the business area and wishes of your potential customers.
Consider your potential customers expectations - use the proper business icons, buttons and styles for content blocks.
First of all you need to think about what's the main audience of your internet site and what do your potential customers expect. Name, hosting provider, content and design style need to be carefully chosen in line with the results of your research. You should feel what colors and styles of business icons and other elements of design reflect the business area your company presents.
To make the right choice you should remember that various colors evoke certain emotions in various groups of people. For example if you are going to develop the website for some nightclub, it is more effective to use business icons of bright disco colors and nonstandard forms. Also in such a case pay attention to the fact that tints of red as manifestation of passion and sex are pertinent for business icons, logos or buttons. But don't use bright colors if you need to build the web page for some consulting company. Web design should be clear, calm and reserved. Also avoid playful lines and also light-minded graphics. Cool colors and simple recognizable shapes of business icons are preferable. Such a website will make your potential clients believe into professionalism and stability of your company.
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